this way

The home of Elissar bridal designs by Jenna. Michigan’s premier bridal boutique, giving you the intimate bridal shopping experience that every bride deserves.

Designed for You.

The Dress Of Your Dreams

A personalized shopping experience for every bride.

Elegance, Expertise, and Personal Service

The exclusive supplier of Elissar Bridal designs in Michigan.

Newest bridal designs unveiled before the fashion Week.

Bespoke, in-design bridal gowns tailored to your style.

every detail Crafted Just for You

Enjoy a one-on-one experience tailored to your style and needs, in a cozy boutique-style setting.

You will work with expert stylists whose entire focus and priority are your vision and comfort.

Shop directly with the designer, as the flagship store for Jenna’s designer brand, Elissar Bridal.

Our newest designs are released to our brides in store before they debut at Bridal fashion week.

DEDICATED STYLISTS

IN-HOUSE DESIGNS

FASHION FORWARD

PERSONALIZED APPOINTMENTS

EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


EXCLUSIVE DESIGNER COLLECTIONS


Whether you're seeking a classic silhouette or something bold and modern, each gown is designed to make your wedding day unforgettable. Explore some pieces from our curated collections.

From Runway to Aisle

Ready to Find
Your Dream Dress?

Rachel Aston

“This was my first time ever trying on dresses and from the moment I walked in the door I felt totally comfortable and at ease. They looked at my Pinterest board ahead of time, but also pulled some totally different designs just to make sure I didn't miss out on something I'd love. Totally felt like my feelings were heard and I found my dream dress!”

Kaylan Kolanowski

“Jenna in White makes you feel like you’re their only bride! Days before my appointment they texted me to confirm I was coming and even asked for inspo pics. When I walked into the shop my dream dress was actually hanging up on the wall because they had picked ones out based on my inspo. I highly recommend if you’re looking for a personable and intimate experience.”

Annalisa Esposito Bluhm

“I’m a rational person who does not make emotional decisions, but the incredible energy, talented staff and stunning gowns made for such an incredible and memorable experience that my entire group, me included, were crying happy tears. Don’t miss this special, intimate shop.” 

Hannah Leinonen

“The Jenna In White team was beyond helpful, attentive, and patient. They listened to every detail I was envisioning for my big day, and even brought out dresses that they felt would work best for me (and they were right). The beauty and quality of the dresses are absolutely amazing and it made narrowing down my choice extremely difficult, however, they were patient and understanding through the whole process.”

real brides, real stories

Your Love Story, Perfectly Styled

Your Dream Dress Awaits

Find the gown that feels uniquely you. Book your personalized appointment today, and let us make your dream dress a reality

Mon–Fri 12:30 pm–7 pm
Sat 11 am–6 pm
Sun 11 am–4 pm

hours:

(616) 990-7411

708 Wealthy St SE, Suite B, Grand Rapids, MI 49503 (W Michigan) 

location 2:

(734) 276-9370

2685 Coolidge Hwy, Berkley, MI 48072 (SE Michigan)

location 1: